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We wrote only last week that it seems that it is the time of year again for colourful headlines about an impending big freeze.
We had them at this time last year, which prompted our Chief Executive to write an opinion piece in The Times. Now we have very similar stories again, with the front page of the Daily Express declaring last week ‘Coldest winter freeze on way’ and warning that temperatures are set to plunge as low as -15C and again a week on we have another front page from the Daily Express which declares ‘Coldest winter for 100 years on way‘. with the UK expected to grind to a halt within weeks.
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